The Rural Press Club of Queensland will present a webinar on 25 June at 12.30 pm, titled:

Accelerating beef sustainability in a post-pandemic world

Early in COVID-19 Australia saw a significant spike in beef sales as consumers stocked up on food they trusted and that provided them comfort. Supermarket shelves were stripped of mince, sausages and other cuts as buyers sought to secure safe and nutritious sources of food. Now, as restrictions in Australia continue to ease, the question remains: what will bounce back and what will bounce forward be for the Australian beef industry in the post-pandemic era?

Join this in-depth discussion on whether consumer interest and purchasing decisions will be influenced by sustainability from here and what this means for all members of the Australian red meat value chain. Speakers:

• Tess Herbert, Chair of the Australian Beef Sustainability Framework:
• Darren Robertson, Chef, Restaurant Owner & Food Waste/Sustainability Expert:
• James Madden, Managing Director of Flinders & Co
• Georgie Somerset, Queensland Beef Producer, President of AgForce & Board Director for ABC

Date: Jun 25, 12:30pm

Registration: Click here to register.