HerdFlow – transform your herd data with confidence

Accurate and reconciled herd data has long been a challenge for the Australian beef industry. From the difficulty of obtaining reliable numbers in the paddock to the complexities of recording, reconciling, and making sense of this information – the task can feel daunting.

But what if managing your herd performance could be simpler, more accurate, and insightful?

The HerdFlow® platform is here to change the game! Designed to transform how you approach herd data, HerdFlow® allows you to track high-level numbers over time and achieve a better understanding of production and profitability. Through smart and accessible tools, it provides the power to:

• Easily record and reconcile high-level herd data
• Ensure your herd information is accurate and always available
• Access actionable insights to make confident decisions

In this BeefConnect webinar recording, join Harry Evans (Bush Agribusiness) when he discusses the HerdFlow® platform and how the Australian Herd Classification Guidelines underpins the classification of animals within the platform for consistent language in categorising livestock classes and/or age groups. Harry also outlines how the HerdFlow® platform:

• Captures, reconciles and reports on animal movements within and between business units, locations and enterprises, and can accommodate standalone single enterprise businesses through to large integrated companies with multiple business units, enterprises and locations.
• Calculates and reports on kilograms produced, animal units carried, herd inventory values, herd inventory change, herd gross profit, reproductive rate and mortality. Herd emissions are calculated within the report using industry standard calculations.
• Budgets herd data.
• Imports data into the platform.

You can watch the full recording or use the playlist below to jump to the start of a particular section within the presentation (27:45; published 2 October 2025 by FutureBeefAu).

Download a copy of the presentation: HerdFlow – Livestock Inventory Management (PDF; 2.21MB)

Additional resources:

• A free trial of HerdFlow® is available for myMLA users at: www.mla.com.au/mymla/herdflow/
• Enquiries on HerdFlow® can be sent to: herdflow@bushagri.com.au
• Support for HerdFlow® users can be found here: www.bushagri.com.au/herdflow/support

Full recording

Playlist

1. HerdFlow – high-level livestock inventory management for the extensive pastoral industry.
2. Bush Agribusiness
3. HerdFlow – What we will cover?
4. Why have we built HerdFlow? – Addressing an industry problem of ‘What is a Reconciled Herd’?
5. Why do we need to Reconcile the herd?
6. The power of shared understanding
7. What is HerdFlow?
8. Australian Herd Classification Guidelines
9. HerdFlow explained
10. Who can use HerdFlow?
11. How is HerdFlow applied? – Animal production scenarios
12. Transactions scenario
13. Reporting – Annual performance
14. Reporting – Sales analysis
15. Reporting – Herd emissions
16. HerdFlow – Live Demonstration
17. HerdFlow – Summary
18. Subscription Tiers (as at 1 October 2025)
19. HerdFlow – support